2019 Annual Meeting of Members and Educational Conference

2019 Educational Conference and Annual Meeting of Members

Thursday, June 13th through Saturday, June 15, 2019 | Madison, Wisconsin

For many of us the best part of membership is when we connect with each other. The 2019 Annual Meeting of Members and Educational Conference (EdCon) will provide ample opportunity to grow, learn, and connect with members across the country. EdCon will kick off with an amazing preconference tour in and around Madison. Stops will include the University of Madison Arboretum which features the Longenecker Horticultural Gardens and the Wisconsin Native Plant Garden designed by noted landscape architect Darrel Morrison.

The tour continues on to Madison’s most popular attraction, the Olbrich Botanical Gardens, which offers over a dozen gardens including a sunken English style garden, rock garden, meadow garden, herb garden, and rose garden to name a few. After a day of touring attractions meet up with friends and members at an outdoor reception at the University of Wisconsin–Madison’s Horticulture Department’s botanical garden known as the Allen Centennial Garden.

The HSA Annual Meeting of Members leads off the business activities where you will hear updates from the Board of Directors and have opportunities to take advantage of committee meetings to further catch up and connect with  fellow members. Of course, EdCon wouldn’t be complete without a diverse range of speakers who offer new and interesting ways to look at our useful plants as well as bringing fresh energy and ideas to topics we think we have already conquered. The youth and energy of Madison will set the tone and be our catalyst for making new connections and growth.

Book Your Room

Best Western Premier Park Hotel (Park Hotel)
22 S. Carroll Street
Madison, WI 53703

Special HSA room rate starting at $159 (plus tax) a night. Please call the hotel at (608)-285-8000 and mention “The Herb Society of America 2019.” We have arranged for a special room rate of $159.00 plus tax per night. Call the Park Hotel at 608-285-8000 and mention “Herb Society of America - HSA 2019 Conference” to take advantage of this rate. Or click on the link below to make your online reservation. This rate is valid until May 11, 2019.


The Park Hotel is the only hotel on Madison’s Capitol Square. It offers complimentary shuttle service to and from Madison’s Dane County Regional Airport. For those driving to EdCon parking is $15 a night for overnight guests. Each room is guaranteed one space for one standard sized vehicle. A second vehicle is an additional $30 a night. 

From the hotel you will be able to step outside to dozens of locally owned restaurants within a short walk. For the shoppers among us Madison’s famous State Street is two blocks away with the beautiful University of Wisconsin Madison campus just beyond. This amazing hotel offers complimentary shuttle service to and from Madison’s Dane County Regional Airport. Onsite parking is available.

About Madison:

On Wisconsin! Madison offers over 200 miles of walking trails, free weekly concerts, a funky restaurant scene, interesting cultural events, and vibrant farmers' market. There is a strong interest in gardening, herbs, permaculture, and living a healthy life style. The youthfulness of this city is fueled by the University of Wisconsin-Madison which occupies 933 acres along Lake Mendota and supports multiple greenhouses, its own botanical garden (Allen Centennial Garden), and a nearby 1200 acre arboretum. Perhaps it is the city’s youthfulness that makes them unable to pick a single nickname for their city. Nicknames includes, Madtown, Mad City, People’s Republic of Madison, Berkeley of the Midwest, Lake City, and the City of Four Lakes to name a few. It’s their Mad City nickname that was the muse for our Mad for Herbs in Mad City theme. Despite the indecisiveness this youthful city will more than satisfy our insatiable quest for interesting plant knowledge and garden experiences. Mark your calendars and start your research of this fascinating area by visiting the following links.

Olbrich Botanical Gardens

Allen Centennial Garden

The Leopold Center

Chazen Museum of Art

Governor Mansion

Taliesen-Frank Lloyd Wright

National Mustard Museum

Getting to Madison:

By Air: The Dane County Regional Airport (airport code MSN) is located minutes from downtown Madison and offers more than 95 daily arrivals and departures. The Park Hotel offers complimentary shuttle service to and from the airport.

By Car:

From Milwaukee (1½ hours): From the East via Interstate 94
As you approach the city, follow Highway 30 into Madison. Take the "State Capitol" exit off of Highway 30 and you will then be on East Washington Avenue, which leads directly to the Capitol Square.

From Dubuque (1¾ hour): From the Southwest via Highways 18 and 151
Take the appropriate exit to Highway 151 going north toward the State Capitol. In Madison, Highway 151 will become South Park Street. Follow Park Street to its conclusion to reach UW-Madison. Or, from Park, take a right onto Johnson Street to reach the State Street/Capitol Square area.

From Chicago (2½ hours): From the Southeast via Interstate 90
Take the Hwy 12/18 (Beltline) exit to Madison. If you are going to the Alliant Energy Center or Monona Terrace, exit at John Nolen Drive. If you are going to UW-Madison, exit at Park Street and follow north.

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